When given the opportunity to develop a tenth anniversary logo for the Glens Falls Golden Eagles Baseball Team I decided to go with an old school approach. So I gathered a wide variety of source material and went straight to the tissue paper.
I wanted to give the team a unique logo by incorporating distinct elements that spoke to the teams identity.I experimented with traditional sport typefaces for the numbers but I think the feathered version is more original. The prominence of the eagle wings serves to make the mark unique and adds to its impact.
After providing the team owner with several pencil comps we agreed on a look to execute. The teams color scheme was applied and the final logo was ready for the season ticket drive.